AMERICAN CREW Matte Clay Cream | 150ml Natural Infused with violet pigments to

Infused with violet pigments to neutralise unwanted yellow tones

restoring elasticity and strength with wheat and soy protein

The lightweight treatment formula works to support fragile areas of the hair fibre

Expect long-lasting smoothness

AMERICAN CREW Matte Clay Cream | 150ml Natural Infused with violet pigments toClean Texture with Effortless Control Create modern, lived in styles with a formula that delivers flexible hold and a natural matte finish. It enhances separation and structure while keeping the hair touchable and easy to work with, making it perfect for adding definition without shine or heaviness. Ideal for short to medium lengths, it provides medium control that allows you to reshape and refine throughout the day. Expect clean texture, workable